Study Shows Small Businesses That Blog Get 55% More Website Visitors

September 2nd, 2009 | by Conrad Walton |

This recent study shows that small businesses that blog regularly get more visitors, more inbound links, the number one impact on SEO for your site, and more indexed pages in the search engine.

Since search engines have to crawl your site and try to figure out what pages exist, they spend time on sites that are updated regularly. Sites that are not updated regularly, can be indexed anytime, so they do the “hot” ones sooner.

Blogging is good. Must. Blog. Now.

HubSpot’s Inbound Internet Marketing Blog

If you blog, you know that it’s good for your business.

But how — and how much?

To answer to those questions, I looked at data from 1,531 HubSpot customers (mostly small- and medium-sized businesses). 795 of the businesses in my sample blogged, 736 didn’t.

The data was crystal clear: Companies that blog have far better marketing results. Specifically, the average company that blogs has:

* 55% more visitors
* 97% more inbound links
* 434% more indexed pages

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Read the entire article at:
http://blog.hubspot.com/blog/tabid/6307/bid/5014/Study-Shows-Small-Businesses-That-Blog-Get-55-More-Website-Visitors.aspx

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